JobsOhio
The goal of JobsOhio’s 2020-2021 national campaign was to grow the state’s economy by showing existing and emerging business leaders everything Ohio has to offer. To do this the nonprofit corporation targeted influential business leaders in major cities across the country like New York, Los Angeles, Chicago, and more. Large billboards with location specific messaging presented bold claims and appealing statistics about the state of Ohio. Placements on sites like Fast Company and The Wall Street Journal served to target industry leaders, as well as cover wraps on print publications like TIME and
Fortune magazine.